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Course Description

Explore the working relationship between photographer and art director. Gain insights into the photographer's responsibilities. Delve into layout, design, typography, advertising photography, and the production process, and how it relates to the role of a photographer. Learn from commercial photographers and art directors about creating advertisements across different media platforms and develop your own photographic advertising projects. Learn about topics like estimating costs, casting, location scouting, and logistics to fulfill specific shot requirements. Gain insights on how to cultivate a strong and creative business partnership.

Requisites

Antirequisite: CDFP 322

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