Loading...

Course Description

This course introduces students to foundational theories and principles underlying the broadly defined practice of public relations. Students explore various practice areas and organizational settings in which public relations professionals apply their skills to add value, depending on context. Areas of practice include corporate social responsibility, government relations, crisis management and investor relations. Basic elements of communication planning, implementation and evaluation are introduced.

Relevant Programs

Loading...
Course Sections
Class Number
1894
Type
LEC
Dates
May 05, 2025 to Aug 01, 2025
Delivery Options
Online  
Fees
Domestic Fee non-credit $852.10
Domestic Out of Province Fee non-credit $0.00
International Fee non-credit $0.00
Class Number
5646
Type
LEC
Dates
Sep 08, 2025 to Dec 12, 2025
Delivery Options
Online  
Fees
Domestic Fee non-credit $877.46
Domestic Out of Province Fee non-credit $0.00
International Fee non-credit $0.00
Class Number
6095
Type
LEC
Dates
Jan 12, 2026 to Apr 17, 2026
Delivery Options
Online  
Fees
Domestic Fee non-credit $877.46
Domestic Out of Province Fee non-credit $0.00
International Fee non-credit $0.00