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Course Description

This course will explore the impact of social media on the role of the public relations practitioner. It will identify and review in detail principles for effective engagement with stakeholders and customers, using core social media tools for listening, messaging, relationship building and participating in social networks and other online communities.

Requisites

CDPR 200

Relevant Programs

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Course Sections
Class Number
6090
Type
LEC
Dates
Sep 08, 2025 to Dec 12, 2025
Delivery Options
Online  
Fees
Domestic Fee non-credit $877.46
Domestic Out of Province Fee non-credit $0.00
International Fee non-credit $0.00