Course Description

For photographers and visual designers, this course offers an in-depth look at what Art Directors do, not only as ad designers but as conceptual creators of print, broadcast and digital solutions: developing creative for a variety of media channels. Students will be challenged to come up with creative solutions to marketing problems taken right out of the real world of advertising. It’s all about thinking and creating a range of creative communication solutions to clients problems. 


To find out more about your instructor, refer to the Instructor Profile Directory.

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